Russian Top Blogspot Голосов: 1 Адрес блога: http://rustop.blogspot.com/ Добавлен: 2008-05-28 00:23:16 блограйдером Lurk

Kin-dza-dza outdoor promo campaign in Moscow

2013-05-11 23:58:59 (читать в оригинале)

You've hardly ever seen great soviet sci-fi film Kin-dza-dza. To understand sth. about "those russians" you definitely should watch, but my today post is not about this masterpiece.  This year in April an animated version of the same story, named Ku! Kin-dza-dza! was released. This version is targeted more at children and the international audience. Outdoor promo-campaign in Moscow was not standard.  The largest outdoor operator Russ Outdoor used special projection technology animation and film characters were depicted on extenders. Total of 75 billboards 6x3 has been involved in the placement, of which 10 billboards were equipped with projection and extenders. Watch video with billboard here:  http://www.youtube.com/watch?feature=player_embedded&v=YYVtR8VZVqQ

[content]